Mercedes Benz: Logo Meaning, Evolution, SVG, PNG and Company Overview

Mercedes Benz is a well-known German luxury vehicle company. The company manufactures vehicles like trucks, coaches, and buses. It was founded in 1926 and it is considered as the oldest and the most prestigious car manufacturing company. The company’s famous vehicles include Mercedes Benz S-Class and GLC-Class.

Logo Details

Logo Designed by: Mercedes Benz in-house designers

Meaning:

The Mercedes Benz logo has a star with 3 ends in a circle. The 3 pointed star means commitment to excellence in land, sea, and air. This means that their vehicles can out-perform in all kinds of environments.

Colors:

History: Mercedes Benz Logo

The logo is again given a metallic look like it did in the 2009 Mercedes Benz logo. The grey color has been replaced with black and silver color. Although the letters are in dark grey color which almost seem black.

Mercedes Benz set a standard in the field of minimalization after they came up with this logo design. The logo is on a transparent background in grey color. The emblem is smaller compared to the name of the company. The letters in the logo are designed the same like the 2009 Mercedes Benz logo.

The logo is the same like the 1989 Mercedes Benz logo. The only difference is that it is given a metallic look and the black color is replaced with silver. Outside below the circle, Mercedes Benz is designed in Civane Serif Norm Medium font. The letters M and B are capitalized and the rest are in smallcase. There is a dash between the two letters.

Back in those days, there was no idea of minimalization but the company excelled at it. The logo is just like the latest Mercedes Benz logo. A black circle with white color fill has a 3-pointed star in its center.

In this logo, the circles reduced to 5. The first two layers are blue and white. The third layer has the same design as seen in the 1926 Mercedes Benz logo. The fourth layer is white and the fifth layer has a mesh design in blue and it has a 3-pointed star in the center in white and grey color.

This logo is an 8 nested circle. The first four layers are black and white. The fifth layer has black color fill with white floral design. Mercedes is designed on top of this layer and Benz is designed at the bottom of this layer in white and all letters are capitalized using a Calibri Body Bold font. The next 2 layers are white and black. The layer has a red color fill with a 3-pointed star in its center. The star is in black and white color.

This logo is a 5 nested circle. The circles seem to be increasing in the Mercedes Benz logo. The first layer is black, followed by yellow. The third layer has a black color fill and Mercedes is designed at the bottom of this layer in yellow color. All letters are capitalized and are designed in Calibri Body Bold font. This layer also has 4 3-pointed stars. The fourth layer is yellow and the last layer has a red color fill and it has a white 3-pointed star in yellow with white color fill in its center. There are yellow lines in the star that make an intersection in its center. This star is bypassing the fifth, fourth, and third layers. This bypass is creating an intersection between the stars in the third layer.

This logo is a 4 nested circle. The first layer is black, followed by a white colored layer. The third layer is has a black color fill and has floral design in white. The last layer is white and has Benz designs in black color. The letters are again sized differently and are capitalized.

This is the first logo of Mercedes Benz and it is a 3 nested oval. The oval is stretched to quite an extent. The first layer is black, followed by white, and the last layer has a black color fill. Mercedes is designed in white color and all the letters are capitalized. All the letters are sized differently.

Year Founded

1926

Founder

Karl Benz

Headquarters

Stuttgart, Germany

Parent

Mercedes-Benz Group

Official Site

www.mercedes-benz.es

Company Overview

Mercedes Benz is a commercial and luxury vehicle brand that was founded in Stuttgart, Germany in 1926 by Karl Benz. The company is traced back to 1886 but it was first marketed in 1901. The founder made the first internal combustion engine and it was under the patent of Benz Motorwagen. This project was financed by Bertha Benz dowry.

The current CEO and the chairman of the board of management is Ola Kallenius. As of 2020, the company manufactured and sold more than 2160000 vehicles. It has two more brands under its name: Mercedes Maybach and Mercedes-EQ. Hitler was the first person to have a Mercedes Benz vehicle which has bulletproof windscreens and windshields. The company also started manufacturing products for the military like DB601, DB600, and LG3000 – these are aero engines.

Conclusion

The 2011 Mercedes Benz logo was a good example setter of minimalization but the company again went on to metallic design in 2015. The current Mercedes Benz logo has a sleek, simple, and clear design. The circle of the logo also represents a global presence. There is no news about any changes in the Mercedes Benz logo.

Mercedes Benz was the first automotive company that manufactured a crumple zone safety feature. Enabling this feature allowed the car to absorb impact energy from a collision providing extra safety.

FAQs

Who designed the first logo of Mercedes Benz?

The first logo of Mercedes Benz was designed by Paul and Adolf Daimler.
Who designed the latest Mercedes Benz logo?

The latest Mercedes Benz logo is designed by the company’s in-house graphic designing team.
What is the slogan of Mercedes Benz?

The slogan of Mercedes Benz is “The Best, or Nothing”.
How to download a free variant of Mercedes Benz logo?

You can download Mercedes Benz logo free from VectorSeek.

Kumail Mehdi

Chief Executive Officer at techNgraphic Pvt. Ltd.

I accept direct messages and business inquiries by anyone on LinkedIn for free, even if we’re not connected.

Mercedes Benz: Logo Meaning, Evolution, SVG, PNG and Company Overview

Logo Details

Meaning:

Colors:

History: Mercedes Benz Logo

Company Overview

Conclusion

FAQs

Who designed the first logo of Mercedes Benz?

Who designed the latest Mercedes Benz logo?

What is the slogan of Mercedes Benz?

How to download a free variant of Mercedes Benz logo?

Kumail Mehdi

Chief Executive Officer at techNgraphic Pvt. Ltd.

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