August Horch is one of the pioneers of German car industry, is additionally the author of audi, audi logo is one of the circle in the fourth ring street (Horch) car. Horch moved on from the condition of Saxony, wada (Mittweida) in the town of a specialized school. Started his in mannheim, Karl Benz organization motor assembling office, later turned into the general director of car assembling. After moved to zwickau, the organization started to create four-chamber motor car. This sort of brilliant execution in 1906, at the time the most troublesome streets, the longest separation on the planet rally (Herkomer Run) won the title. After two years, horch organization yearly offers of more than 100 vehicles shockingly.

Horch wiki ( http://en.wikipedia.org/wiki/Horch )

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Eminent horch likewise is not plain cruising. With the contrasts between the governing body and leading group of chiefs, auguste horch was propelled in 1909 left by his organization, was established in zwickau an alternate car organization. Since the name of “Horch” has been utilized by the first organization, and have been enlisted as a trademark, Horch will in this way his name interpreted into Latin “Audi” (” Audi “with the significance of” Horch “to” hear “), so there is another organization (Audi) the name. Additionally was conceived the audi brand.